Our Legacy, Our Future.
From a humble print newspaper in 1970 to Pakistan's leading digital influence agency today. This is the story of Daily Sarhad.
Welcome to Daily Sarhad
Daily Sarhad is one of the oldest and most respected Urdu newspapers in Peshawar, Khyber Pakhtunkhwa, Pakistan, founded in 1970 by veteran journalist Hafeez Ulfat. For more than five decades, we’ve been a trusted source of Urdu news, culture, literature, and opinion from the heart of Pakistan.
Under the leadership of Zahid Hafeez, Daily Sarhad continues to uphold its legacy of truth, integrity, and independent journalism, keeping our readers informed and inspired through authentic reporting and digital innovation.
Meet The Visionaries
Hafeez Ulfat
Founder (1970)A veteran journalist and a pioneer of Urdu press in KP. Hafeez Ulfat established Daily Sarhad with a mission to give a voice to the people. His legacy of fearless journalism continues to inspire generations.
Zahid Hafeez
Chief Editor & CEOTaking the legacy forward into the digital age. Zahid Hafeez transformed Daily Sarhad into a modern media powerhouse, launching Sarhad PR to bridge the gap between brands and authentic storytelling.
Our Coverage
Daily Sarhad covers a wide range of topics, including:
- Politics and governance in Pakistan
- Education, culture, and society
- Health, economy, and technology
- Literature and regional heritage
- National and international news in Urdu
With both print and online editions, we reach readers in Peshawar, Khyber Pakhtunkhwa, and across Pakistan — as well as global Urdu-speaking audiences.
Our Mission
To serve as the voice of Khyber Pakhtunkhwa and beyond — delivering credible Urdu news, insightful analyses, and positive journalism.
- Promote independent, ethical, and investigative journalism.
- Bridge the gap between traditional print and digital media.
- Highlight stories that matter.
- Preserve and promote the Urdu language.
Our Vision
To lead Pakistan’s transition from traditional journalism to digital influence media — while staying true to our founding values.
- Strengthen Urdu journalism in the digital era.
- Empower communities through storytelling.
- Build bridges between people, brands, and ideas.
Core Values
- Integrity: Truth is our foundation.
- Credibility: Fact-checked and transparent.
- Innovation: Embracing technology.
- Community: Readers at heart.
- Cultural Pride: Honoring Urdu heritage.
Sarhad PR – Influence Marketing Agency Pakistan
In January 2023, we proudly launched Sarhad PR. Sarhad PR helps brands, businesses, and public figures connect with audiences through influencer marketing, digital storytelling, and strategic PR campaigns.
With deep roots in journalism and communication, Sarhad PR combines the credibility of Daily Sarhad with the creativity of digital media.
What We Offer
- Influencer marketing
- Digital PR
- Social media marketing
- Content strategy
